NCS Case Study
Voice Agent
Intelligent Website Assistant
An AI-powered voice agent that lives on the NCS website, ready to answer visitor questions instantly with deep knowledge of NCS's services, processes, and value propositions.
The Challenge
Website visitors with unanswered questions
National Crime Search's website gets significant traffic from potential customers researching background screening services. But like most B2B websites, visitors often had questions that the static content couldn't answer.
The result? Lost opportunities:
- Visitors leaving without getting the information they needed
- Contact forms submitted but not followed up quickly enough
- Sales team spending time answering the same basic questions repeatedly
- After-hours visitors with no way to get immediate help
NCS needed a way to engage every visitor, answer their questions instantly, and guide them toward becoming customers — without requiring 24/7 human staffing.
The Solution
Always-on voice assistance
An AI agent that knows NCS as well as the sales team does
Deep Service Knowledge
The voice agent understands every NCS service, package, and pricing option — answering questions accurately without human intervention.
Natural Conversations
Visitors speak naturally and get helpful, contextual responses. No robotic scripts or frustrating menu trees.
Intelligent Routing
When a conversation needs human attention, the agent routes it appropriately with full context — no repeated explanations needed.
Conversation Analytics
Every interaction provides insights into what visitors are asking, helping NCS improve their services and messaging.
Website Integration
Seamlessly embedded on the NCS website, available to every visitor without downloads or complicated setup.
Instant Responses
No wait times, no hold music. Visitors get immediate answers to their questions, any time of day.
Common Use Cases
What visitors ask
Service Questions
What background checks do you offer? How long do they take? What's included?
Pricing Inquiries
How much does a basic check cost? Do you offer volume discounts? What about packages?
Getting Started
How do I set up an account? What information do I need? Can I start today?
Process Guidance
How does the screening process work? What happens after I submit a request?
Powered by Knowledge
Not just a chatbot — a knowledgeable assistant
The difference between NCS's voice agent and a typical website chatbot is knowledge. Connected to The Dandelion platform, the voice agent has access to comprehensive, structured information about NCS's services.
When a visitor asks about turnaround times, the agent knows the actual timelines. When they ask about pricing, it provides accurate quotes. When they have compliance questions, it gives reliable answers. No hallucinations, no "I don't know" — just helpful, accurate information.
The Results
Measurable impact on visitor engagement
Instant answers vs. waiting for callbacks
Most questions answered without human help
Always on, even outside business hours
Powered by real company knowledge
Time & Money Saved
The ROI of intelligent engagement
💰 Reduced Support Load
With the voice agent handling common questions, NCS's team spends less time on repetitive inquiries. The questions that do reach humans are more qualified and complex — the kind that actually need human expertise.
⏱️ Captured After-Hours Leads
Before the voice agent, after-hours visitors had to wait until the next business day for answers. Now they get immediate help, and many convert before they even talk to a human. No more lost opportunities to competitors who responded faster.
📈 Higher Conversion Rates
Visitors who engage with the voice agent are more likely to become customers. They get their questions answered, understand the value proposition, and feel confident moving forward — all in a single session.
🎯 Better Lead Quality
The voice agent qualifies leads through natural conversation. By the time a visitor requests a callback or demo, NCS knows what they need, their timeline, and their budget — making sales conversations more efficient.
The Visitor Experience
Visitor Arrives
A potential customer lands on the NCS website, researching background screening options.
Agent Engages
The voice agent offers to help, inviting the visitor to ask questions or get guidance.
Questions Answered
The visitor asks about services, pricing, or processes — and gets accurate, helpful answers instantly.
Next Steps
The agent guides the visitor to the right next step — signing up, scheduling a call, or getting a quote.
"Our website used to be a brochure. Now it's a sales tool. The voice agent engages visitors we never would have reached, answers their questions perfectly, and hands us qualified leads ready to buy."
Ready to engage every visitor?
Let's discuss how a voice agent can transform your website into a conversion machine.